Trust and Transformation
We build your brand and reputation.
We help businesses and organizations to evolve, promote, and protect their brands and reputations. We develop powerful ideas and tell memorable stories that engage, enlighten and entertain.
Whatever the label — advertising, marketing, content, content marketing, media coverage and distribution — it helps to frame your story in the way it is distributed: Earned, Owned, Paid and Shared.
This identifies budgeting needs and the how-to on crafting your message to fit the medium and the audience.
We are media experts.
With more than 20 years of experience in major-market media, we know how to tell your story to the audience that matters to you. We identify what makes you worthy of your audience’s attention, tease out a compelling narrative, and ensure that your story gets told, then shared. Our service packages include:
We develop a strategy to build your brand and reputation, focusing on the media that makes the most sense for your objective and budget. We create editorial calendars and establish crisis communications plans.
News Release & Distribution
We know the ins and outs of how earned media works, as well as how media is distributed. We’ll get your news out for the widest impact.
Media & Influencer Relations
Earned media is still the gold standard. We liaise with both traditional media and influencers, pitch stories, and follow up on those pitches. Media coverage can include collaborations, advertorials, and new models of news coverage. It also includes organizing and holding news conferences for important announcements.
We teach you how to be the spokesperson for your organization. The Dos and the Don’ts. Key Messaging.
Need to train your staff on the fundamentals of good storytelling and how to apply them to social media? We’ve got you covered.
Unsure of how to handle an upcoming event or interested in holding a news conference? Not sure where to start?
Book a consultation: Contact Chang Communications
Tell us about your campaign, organizational mission or business objective. We'll give you the proper support to make it happen with strategic content, and best communications and marketing practices.
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Vancouver, BC CANADA